Loneliness in the Midst of Social Media Boom

We are all users of social media for one reason or another. And it takes up most of the time we are awake. Whether to chat, email, post and update, or simply to flaunt vacation pics, we are enslaved by this captivating force that has taken over our lives completely. And yet, despite all the online likes and friendships, our lives are loaded with loneliness, isn't it?